Optimize and Grow Your Subscription Business!

Business Review – optimize your business NOW!

    Get concrete assistance to optimize and grow your business here and now!

    With a Business Review, you’ll have our expert eyes take a closer look at your business in relation to a range of critical business points, including:

    • Trust optimization
    • Perceived value
    • Checkout process
    • Self-service
    • Onboarding
    • Retention
    • Marketing

    We review your business 360 degrees and compare it to the best practices we’ve learned from over 500 companies we’ve worked with.

    The result comes in a Business report, where we detail the specific improvements we recommend and why they’re important for your business. The report concludes with a prioritized list of recommended actions that are easy for you to implement.

    The report and recommendations are reviewed with you, giving you the opportunity to ask questions and delve into our suggestions. Then, you can take action and implement the right strategies to grow and strengthen your business!

    We have assisted a wide range of companies that have immediately been able to see and feel the significance in our proposed changes.

    5,650 euro.

    business review


    Here’s how the process works in a Business Review:

    The process consists of three steps:

    1. We take a closer look at what you should specifically remove/add/change from an external perspective, right now, to increase member conversion on the website. The review is conducted through a 30-point tool based on best practices and insights from the more than 150 companies we’ve assisted in developing, optimizing, and scaling successful subscription businesses.
    2. You’ll receive the review in a presentation along with our recommendations, including a comprehensive improvement catalog prioritized based on what makes the most business sense to implement first.
    3. We’ll go through the recommendations together in a 60-minute Zoom or Teams meeting, where Andreas Dirksen elaborates on the points and you can get answers to your questions regarding implementation, etc. In the meeting, you’ll also receive tips for the areas Andreas would recommend you focus on in the next phase to further scale your subscription business. If desired, the meeting can be recorded so it can be watched again and shared with others in the company.

    Unlock Growth NOW!

    Irrespective of your company’s size, industry, or whether your business is B2C or B2B, a Business Review is for you if you’re aiming to achieve growth NOW! In the Business Review, the primary focus is on low-hanging fruits – optimizations that you can make relatively quickly to build a larger and stronger business.

    The recommendations are therefore prioritized based on where you should primarily concentrate to achieve immediate growth.



    "SunsetPLUS is booming ?? - our subscription business. Andreas Dirksen's assistance and inspiration along the way have been invaluable ?."

    Jens Broch, CEO, Sunset Boulevard



    "Andreas is undoubtedly the individual in Denmark with the most knowledge and experience concerning subscription concepts, and he is also an incredibly friendly and pleasant person."

    Benjamin Gundgaard, #1 International Bestseller, E-commerce Expert, Speaker, and Founder of CustomerSense



    "We run something called Klub Vollmer, which is Denmark's largest cooking school, and it operates on a subscription basis. We thought we were doing everything right until we got in touch with SignUp Academy. We were just stumbling beginners, and that's when having someone to bounce ideas off of becomes really valuable. We've been at it for a while - we started in 2017 - but the biggest leap forward actually happened after connecting with Andreas and SignUp Academy. Now, we are much clearer on the path we need to take and how to do it. We highly recommend SignUp Academy."

    Annette Heick and Jesper Vollmer, Founders, Klub Vollmer



    “In creating Supertrends Institute as a global, membership community and a digital, Future-as-a-Service platform we chose SignUp Academy as our preferred advisor and partner. We have from SignUp Academy over more than six month received exceptional guidance and value. Guidance and help always based on our unique situation, and on exactly where we were in our development journey of our new subscription business model. SignUp Academy have our warmest recommendations.”

    Jens Hansen, CoFounder & CEO, Supertrends Institute AG, Switzerland.



    "With a focus on the development and optimization of Haandvaerker.dk, Andreas delivered an engaging and enlightening two-day workshop. I can wholeheartedly recommend Andreas and SignUp Academy to other companies that operate a subscription business."

    Simon Klug, CEO, Prisberegning.dk og Håndværker.dk



    ”Andreas and SignUp Academy did a great job in opening our eyes to the subscription world. We loved the hands on approach, and are now well under way to create two different subscription models appealing to our global clientele"

    Thomas Frisenberg, Managing Director, Esoft Vietnam



    "My journey with SignUp Academy and Andreas Dirksen was a game-changer for my business. Andreas viewed my business in an entirely new light, which contributed to taking it to the next level. Andreas is incredibly pleasant, trustworthy, reliable, and not least, a delightful North Jutlander. ? He knows how to put the customer at the center, making you feel special. Thank you, Andreas! I will always recommend (and already have) SignUp Academy and Andreas Dirksen."

    Benedicte Engels, founder, Kvindernes Bilmagasin og Female Drivers Club



    "Andreas generously shared his extensive knowledge about benefit clubs. I highly recommend having a visit from Andreas Dirksen."

    Hans-Christian Kock, Commercial Director, Kristeligt Dagblad



    "In addition to being perhaps the most experienced individual in Denmark within subscription businesses, Andreas is also incredibly empathetic and has an ability to captivate people with his personality."

    Micky Weis, Digital Strategist & Consultant



    "Andreas's extensive experiences within subscription services make him almost an oracle who can answer anything. He is brilliantly sharp and very pleasant to be around, which is why I can only give him my warmest recommendations."

    Dr. Imran Rashid, Keynote speaker & bestselling Author



    ”Det var rart at snakke med en ekspert. At få at vide “det er sådan her man gør!” fra en som har stor erfaring ikke mindst fra egen business og som har fingeren på pulsen, ved hvad der virker og ikke virker. I stedet for at jeg skal bruge tid på at lære det selv. En kæmpe tidsbesparelse.”

    Laura Grubb, CEO & Founder, Lauragrubb.dk



    ”Abonnementskongen eller Subscription Expert - du kan vælge titlen. Andreas har hjulpet et utal af både iværksættere og vækstvirksomheder med at skabe en succes”

    Cristian Willum, Vinderstrateg & Trusted Advisor



    "In addition to his strong competencies, Andreas is a fantastic guy who remains down-to-earth despite his achievements. I wholeheartedly give my highest recommendations to Andreas!"

    Marco Gam, Founder & Partner, ConMedia ApS



    "Andreas has his finger on the pulse when it comes to engaging members and creating value, and he is also an exceptionally skilled facilitator who comes well-prepared."

    Lone Borg, Business Manager, Business Aalborg



    "It's remarkable how quickly Andreas can grasp one's situation. He gets straight to the point - both concerning advantages and the crucial pitfalls. With his vast knowledge, he manages to chart a course that strengthens belief in one's project. Highly recommended for anyone with a subscription business in mind."

    Henrik Mathiasen, Speaker, founder og CEO, Optimisten



    ”Vi havde fornøjelsen af Andreas til en inspirationsdag, hvor vi både blev inspireret af hans egen imponerende historie, men også måden han udfordrede os på.

    Jesper Wengel, Direktør, Frie Funktionærer



    "A fantastic little subscription bible with great tips, all duly noted. I'm even more excited about going ALL IN on subscription solutions."

    Kristin Assaad, Founder & CEO, LegalUp


    "The program has suited me SO perfectly.

    Clear messages, straightforward tasks, only relevant and useful input - and time to reflect and prioritize the task before the next one arrives. Many thanks for the inspiration, input, guidance, and a motivating program."

    Jytte Bille, Founder & CEO, Stai



    ”Andreas er en fantastisk ressource som hjælper dig med at finde retning, skærper dit budskab og får din virksomhed til at blomstre. Jeg kan på det varmeste anbefale Andreas og hans ekspertise.”

    Klaus Jørgensen, CEO & Founder, Juviva Fysio

    How It Works

    Once you’ve decided on a Business Review, we’ll schedule a timeline and any specific areas of focus for the review.

    Next, we dive in, and you’ll receive your Business Review within 1-2 weeks. We’ll go through the review together in an online meeting.

    After the meeting, you’ll have a plan outlining the specific actions you need to take to achieve growth in your business right now.


    Your Business Review Expert – Andreas Dirksen

    The creator of your Business Review is Andreas Dirksen, the founder of Denmark’s first major benefits club, Plusbog. He has assisted over 500 companies in developing, optimizing, and scaling successful subscription businesses.

    Andreas is a recipient of the Børsen Gazelle Prize and the Danish Chamber of Commerce E-commerce Prize, and he is featured in Kraks Blue Book, The Danish equivalent to Who’s Who.

    Simultaneously, he is the author of the book “Sign Up.” It instantly became a bestseller in Denmark and reached number 1 in the USA, Australia, and the UK.

    With over 10 years of experience in developing, optimizing, and scaling successful subscription businesses, Andreas is often referred to as the Subscription King due to his extensive expertise and knowledge in this specific type of industry.